Research

Projects in progress

Velasco, C., Salgado, A., Gómez, C., Maya, C., & Spence, C. (In progress). Assessing the influence of shape on consumer´s visual exploration of product packaging.

Michel, C., Gatti, E., Velasco, C., & Spence, C. (In progress). A taste of Kandinsky: Enhancing expectations and experience through the use of art-inspired food presentation.

Publications

Velasco, C., Jones, R., King, S., & Spence, C. (Submitted). The sound of temperature: What information do pouring sounds convey concerning the temperature of a beverage. The Journal of Sensory Studies.

Velasco, C., Jones, R., King, S., Dove, R., Kellie, J., & Spence, C. (Submitted). Smelling a sweet tune? Assessing the influence of soundscapes on the perception of fragrance. Chemosensory Perception.

Piqueras-Fiszman, B., Velasco, C., Salgado-Montejo, A., & Spence, C. (2013). Using combined eye tracking and word association in order to assess novel packaging solutions: A case study involving jam jars. Food Quality & Preference, 28(1), 328-338. [Link]

Ngo, M. K., Velasco, C., Salgado, A., & Spence, C. (2013). Assessing crossmodal correspondences in exotic fruit juices: The case of shape and sound symbolism. Food Quality & Preference, 28(1), 361-369. [Link]

Piqueras-Fiszman, B., Velasco, C., & Spence, C. (2012). Exploring implicit and explicit crossmodal colour-flavour correspondences in product packaging. Food Quality & Preference, 25(2), 148-155. [Link]

Conferences

Velasco, C., Jones, R., King, S., & Spence, C. "Hot or Cold?" On the informative value of auditory cues in the perception of the temperature of a beverage. Audio Branding Congress, University of Oxford, Oxford, United Kingdom, 2013.

Salgado-Montejo, A., Velasco, C., Olier, J. S., Marmolejo-Ramos, F., Doglio, S., Alvarado, J. A. Anticipating or trailing behind? The effect of color on visual gaze patterns of moving objects. International Symposium on The Attentive Listener in the Visual World, University of Allahabad, Allahabad, India, 2012.

Velasco, C., Pizarro, A., Velasco, C., Salgado, A. At the heart of status-related social interactions: Implicit associations between trust and social status. 13th Meeting of the Society for Personality and Social Psychology, San Diego, USA, 2012.